diff --git a/CLOUD_SESSION_1_MARKET_RESEARCH.md b/CLOUD_SESSION_1_MARKET_RESEARCH.md index d275394..5ac6c52 100644 --- a/CLOUD_SESSION_1_MARKET_RESEARCH.md +++ b/CLOUD_SESSION_1_MARKET_RESEARCH.md @@ -11,113 +11,129 @@ ## Mission Statement -Gather comprehensive yacht sales market intelligence to support Riviera Plaisance sales pitch, focusing on Mediterranean yacht brokerage market and documentation pain points that NaviDocs solves. +Gather comprehensive market intelligence for Riviera Plaisance Euro Voiles, focusing on **recreational motor boat owners** (Jeanneau Prestige 40-50ft, €250K-€480K range) and the daily boat management pain points that NaviDocs solves with sticky engagement features. --- ## Context (Read First) -**NaviDocs:** Marine documentation management platform with OCR, warranty tracking, and multi-jurisdiction document assembly. +**NaviDocs:** Daily boat management app with sticky engagement (cameras, maintenance logs, inventory tracking) that happens to have perfect documentation when you need it. -**Meeting:** Riviera Plaisance yacht sales agent (Sylvain) - pitch to include NaviDocs with every boat sale +**Meeting:** Riviera Plaisance yacht sales agent (Sylvain) - pitch NaviDocs as included service with every boat sale + +**Riviera Plaisance Euro Voiles Profile:** +- **Location:** Antibes, Golfe Juan, Beaulieu (French Riviera) +- **Brands:** Jeanneau, Prestige Yachts, Fountaine Pajot, Monte Carlo Yachts +- **Volume:** 150+ new boats/year, 20,500+ active customers +- **Boat Types:** Recreational motor boats 40-50ft (€250K-€480K range) +- **Owner Profile:** Weekend/holiday users (20-40 days/year), NOT crew-managed mega yachts **Current NaviDocs Status:** - 65% complete MVP - Production-ready architecture (13 tables, 40+ APIs) - OCR pipeline functional (Tesseract + Google Vision) - Multi-tenant ready -- Gaps: MLS integration, sale workflow, expiration tracking +- **Critical Gap:** Lacks sticky daily-use features (cameras, maintenance, inventory, contacts) -**Key Documents Found (Local Research):** -1. Warranty tracking prevents €8K-€33K losses per yacht -2. €400K-€800K total active warranty value per yacht -3. 9-jurisdiction documentation nightmare (flag changes) -4. Charter operations need crew tracking, safety checklists +**Key Insights from Local Research:** +1. **Inventory tracking pain:** Owners forget €15K-€50K in upgrades when selling (tender, electronics, blinds) +2. **Passive docs don't work:** Owners ignore documentation vault until emergency/sale +3. **Sticky features needed:** Camera check, maintenance log, crew contacts, expense tracking +4. **Warranty tracking:** Still valuable (€8K-€33K losses) but secondary to daily engagement +5. **Search UX critical:** No long lists - structured, impeccable search results --- ## Your Tasks (Spawn 10 Haiku Agents in Parallel) -### Agent 1: Riviera Yacht Brokerage Market Size +### Agent 1: Recreational Boat Market (Jeanneau Prestige Focus) **Research:** -- Mediterranean yacht sales market size (2024-2025) -- Number of yacht brokerages in French Riviera -- Average yachts sold per brokerage per year -- Average yacht prices (€300K-€5M range focus) +- Jeanneau Prestige 40-50ft market (units sold annually, price range €250K-€480K) +- Riviera Plaisance Euro Voiles volume (150+ boats/year validated) +- Typical owner demographics (age, usage patterns, pain points) +- Boat ownership costs (annual maintenance, storage, upgrades) -**Deliverable:** Market sizing report with citations +**Deliverable:** Market sizing report for recreational boat segment with citations -### Agent 2: Competitor Analysis +### Agent 2: Competitor Analysis (Boat Management Apps) **Research:** -- Existing yacht documentation software (BoatVault, DeckDocs, etc.) -- Pricing models ($50-$500/month range) -- Feature gaps vs NaviDocs -- Customer reviews and pain points +- Boat management apps (Savvy Navvy, Dockwa, Boat Buddy, BoatVault, DeckDocs) +- Daily engagement features (cameras, maintenance logs, inventory tracking) +- Pricing models (€5-€50/month for consumer apps) +- Feature gaps: Do they solve "forgot €15K tender" problem? +- Customer reviews: What makes boat apps sticky vs abandoned? -**Deliverable:** Competitive matrix with 5-10 competitors +**Deliverable:** Competitive matrix showing NaviDocs differentiation (daily engagement + perfect docs) -### Agent 3: Broker Pain Points +### Agent 3: Owner Pain Points (Daily Boat Management) **Research:** -- What documentation challenges do yacht brokers face? -- Time spent on pre-sale documentation prep -- Common deal delays due to missing paperwork -- Value of "turnkey documentation" to buyers +- What frustrates recreational boat owners? (maintenance tracking, expense tracking, remote monitoring) +- "Forgot to sell the tender" problem - how common is inventory loss at resale? +- Camera/remote monitoring needs (is my boat OK while I'm away?) +- Crew/service contact management (who do I call for cleaning/repairs?) +- Accounting pain (how much am I spending on this boat annually?) -**Deliverable:** Pain point analysis with time/cost impacts +**Deliverable:** Owner pain point analysis ranked by frequency and financial impact -### Agent 4: Warranty Tracking Value Proposition +### Agent 4: Inventory Tracking & Resale Value Protection **Research:** -- Average warranty claims per yacht per year -- Cost of missed warranty claims -- Broker liability for undisclosed warranty issues -- Value of warranty transfer during sale +- Boat equipment upgrade market (tenders, electronics, deck refinishing, automatic systems) +- Average upgrade spend per boat per year (Jeanneau Prestige 40-50ft owners) +- "Forgotten inventory" problem - how much value is lost at resale? +- Receipt/invoice management for boats (tax deduction, warranty claims, resale documentation) +- Comparable: RV/car inventory tracking solutions -**Deliverable:** ROI calculator inputs (warranty savings) +**Deliverable:** ROI calculator for inventory tracking (€X forgotten value prevented) -### Agent 5: Regulatory Requirements +### Agent 5: Sticky Engagement Feature Research **Research:** -- French maritime documentation requirements -- Flag registration paperwork (French, Italian, Spanish flags) -- Survey requirements for yacht sales -- Insurance documentation needs +- Boat camera/monitoring systems (Siren Marine, GOST, Nautic Alert) +- Maintenance reminder apps (what makes them sticky vs ignored?) +- Expense tracking for recreational vehicles (boats, RVs, classic cars) +- Contact management for boat services (marina, mechanics, cleaners, charter crew) +- User engagement metrics: daily active users for boat apps -**Deliverable:** Regulatory checklist by jurisdiction +**Deliverable:** Feature prioritization - which sticky features drive daily/weekly engagement? -### Agent 6: Charter Fleet Documentation +### Agent 6: Search UX Best Practices (Critical for Inventory) **Research:** -- Charter company documentation requirements -- Coast Guard compliance needs -- Crew certification tracking -- Pre-departure safety checklist regulations +- Search UX for inventory/asset management (how to avoid long lists?) +- Structured search results (Pinterest, Amazon, Airbnb approaches) +- Filtering/faceting for boat equipment (by zone, category, value, warranty status) +- Mobile-first search (owners check from phone) +- Voice search for boat management ("Show me tender warranty") -**Deliverable:** Charter fleet feature requirements +**Deliverable:** Search UX recommendations - impeccable structured results, zero long lists -### Agent 7: Pricing Strategy Research +### Agent 7: Pricing Strategy Research (Broker-Included Model) **Research:** -- SaaS pricing for marine software (€50-€500/month) -- Per-boat vs per-brokerage pricing models -- One-time setup fees vs recurring revenue -- Freemium vs paid-only strategies +- "Included with purchase" software models (Tesla app, luxury car apps) +- Broker/dealer software bundling strategies +- Freemium boat apps (free basic, paid premium features) +- Monthly subscription tolerance (€5-€20/month for boat owners?) +- Revenue share models (broker pays €X per boat sold, owner pays ongoing) -**Deliverable:** Pricing model recommendations +**Deliverable:** Pricing recommendation for "included with every Riviera boat" model -### Agent 8: Integration Opportunities +### Agent 8: Home Assistant & Camera Integration Research **Research:** -- Yacht listing platforms (YachtWorld, Boat Trader) -- Broker CRM systems (Salesforce, HubSpot marine) -- MLS systems for yacht sales -- Payment processing for documentation services +- Home Assistant boat monitoring setups (camera feeds, bilge sensors, battery monitoring) +- Marine camera systems compatible with HA (Hikvision, Reolink, marine-rated cameras) +- Boat monitoring hardware (Victron, Siren Marine, GOST integrations) +- Remote boat access use cases (security, maintenance alerts, peace of mind) +- API integration patterns (webhook, MQTT, REST) -**Deliverable:** Integration partnership targets +**Deliverable:** Technical feasibility report for Home Assistant/camera integration -### Agent 9: Sales Objection Research +### Agent 9: Broker Sales Objection Research **Research:** -- Why brokers resist new software adoption -- Common objections to SaaS tools -- What drives yacht broker technology decisions -- Success stories from marine tech adoption +- Why brokers resist including software with boat sales (complexity, support burden) +- Owner adoption challenges (will they actually use it after purchase?) +- Sticky product examples (what makes owners keep using bundled software?) +- Success stories: software included with high-ticket purchases (luxury cars, boats, RVs) +- "I already use X" objections (existing boat management apps) -**Deliverable:** Objection handling playbook +**Deliverable:** Objection handling playbook for Sylvain meeting ### Agent 10: Evidence Synthesis **Research:** diff --git a/CLOUD_SESSION_2_TECHNICAL_INTEGRATION.md b/CLOUD_SESSION_2_TECHNICAL_INTEGRATION.md index d964aff..d2a7428 100644 --- a/CLOUD_SESSION_2_TECHNICAL_INTEGRATION.md +++ b/CLOUD_SESSION_2_TECHNICAL_INTEGRATION.md @@ -11,7 +11,7 @@ ## Mission Statement -Design comprehensive technical architecture for NaviDocs yacht sales features, leveraging InfraFabric's IF.bus and multi-agent patterns. Create 4-week implementation roadmap with acceptance criteria. +Design technical architecture for **sticky daily-use features** (inventory tracking, cameras, maintenance logs, contacts, accounting) that make NaviDocs indispensable to recreational boat owners. Documentation features are secondary to engagement. --- @@ -30,12 +30,13 @@ Design comprehensive technical architecture for NaviDocs yacht sales features, l - OCR: Tesseract + Google Vision - Auth: JWT + bcrypt -**Integration Gaps (from Session 1):** -- No MLS/listing platform integration -- No sale workflow automation -- No expiration tracking (surveys, warranties) -- Limited notifications (only password reset) -- No collaboration features (e-signatures) +**Critical Feature Gaps (from Session 1):** +- **No inventory tracking** (€15K-€50K forgotten value at resale) +- **No camera/monitoring integration** (owners want "is my boat OK?" reassurance) +- **No maintenance log** (when was last engine service? upcoming work alerts?) +- **No contact management** (crew, marina, mechanics, cleaners) +- **No expense tracking** (how much am I spending on this boat?) +- **No impeccable search** (avoid long lists, structured faceted results) --- @@ -50,59 +51,67 @@ Design comprehensive technical architecture for NaviDocs yacht sales features, l **Deliverable:** Architecture map with integration points -### Agent 2: Warranty Tracking System Design +### Agent 2: Inventory Tracking System Design (CRITICAL) **Design:** -- Database schema for warranties (expiration, claims, transfers) -- Expiration alert system (90, 30, 14 days) -- Auto claim package generator workflow -- Jurisdiction-aware document assembly +- Database schema: `boat_inventory` (item_name, category, zone, purchase_date, purchase_price, receipt_url, warranty_expiration, current_value) +- Categories: tender/zodiac, electronics, engine, deck, interior, safety +- Zones: salon, galley, helm, engine room, stern storage +- OCR receipt extraction (auto-populate item, price, date) +- Resale value calculator (total upgrades since purchase) +- Search facets (by category, zone, value range, warranty status) -**Deliverable:** Warranty feature spec with DB migrations +**Deliverable:** Inventory tracking spec with impeccable search UX -### Agent 3: Sale Workflow Automation +### Agent 3: Maintenance Log & Reminder System **Design:** -- "As-built" document package generator -- Pre-sale documentation checklist -- Buyer handoff workflow (document transfer) -- Broker collaboration tools (comments, approvals) +- Database schema: `maintenance_log` (service_type, date, cost, provider, next_due_date, engine_hours) +- Service types: engine, electronics, hull, deck, safety equipment +- Reminder alerts (based on date OR engine hours) +- Service provider contacts (auto-suggest from past services) +- Expense rollup (total maintenance spend YTD, annual) -**Deliverable:** Sale workflow spec with API endpoints +**Deliverable:** Maintenance tracking spec with smart reminders -### Agent 4: Home Assistant Integration +### Agent 4: Camera & Remote Monitoring Integration (STICKY!) **Research + Design:** -- Home Assistant webhook API -- MQTT integration for onboard sensors -- Camera system integration (security monitoring) -- Automation triggers (document expiration → alert) +- Home Assistant camera feed integration (Hikvision, Reolink, marine cameras) +- Webhook architecture (NaviDocs ← HA events: motion detected, battery low, bilge alert) +- Camera snapshot storage (link to boat, timestamp, auto-cleanup old images) +- Mobile-first UI (owners check from phone: "is my boat OK?") +- Use cases: security monitoring, dock check, weather damage assessment -**Deliverable:** Home Assistant integration architecture +**Deliverable:** Camera/HA integration architecture with peace-of-mind UX -### Agent 5: Offline Mode Enhancement +### Agent 5: Contact Management System **Design:** -- Service worker caching strategy -- Critical manual pre-caching (engine, safety) -- Offline sync queue (upload when online) -- Conflict resolution (offline edits) +- Database schema: `boat_contacts` (name, role, phone, email, notes, last_used) +- Roles: marina, mechanic, cleaner, charter crew, electrician, surveyor +- One-tap call/email from mobile +- Auto-suggest from maintenance log (provider → contact) +- Quick actions: "Call my mechanic", "Email charter crew" -**Deliverable:** Offline-first PWA spec +**Deliverable:** Contact management spec with mobile-first UX -### Agent 6: MLS/Listing Platform Integration -**Research + Design:** -- YachtWorld, Boat Trader APIs -- Broker CRM sync (Salesforce, HubSpot) -- Automated listing updates (documentation status) -- Document sharing with prospective buyers +### Agent 6: Expense Tracking & Accounting +**Design:** +- Database schema: expense tracking across inventory, maintenance, marina fees +- Expense categories (maintenance, upgrades, insurance, marina, fuel, crew) +- Annual/monthly rollups (how much is this boat costing me?) +- Budget alerts ("You've spent €15K this year, €3K over budget") +- Tax deduction report (for chartered boats) -**Deliverable:** MLS integration spec with API contracts +**Deliverable:** Expense tracking spec with budget management -### Agent 7: Security & Compliance -**Audit:** -- Current security issues (5 vulnerabilities from handover doc) -- DELETE endpoint protection needed -- Auth enforcement gaps -- GDPR/data protection requirements (EU yachts) +### Agent 7: Impeccable Search UX Design (CRITICAL) +**Design:** +- Search architecture (Meilisearch faceted search) +- Structured results (NO long lists - Pinterest/Airbnb grid layout) +- Facets: category, zone, value range, warranty status, date range +- Mobile-first (owners search from phone) +- Voice search support ("Show me tender warranty") +- Quick filters: "Show expensive items", "Show expiring warranties" -**Deliverable:** Security remediation plan +**Deliverable:** Search UX spec with visual mockups (avoid long lists!) ### Agent 8: Notification System Design **Design:**